DPR2301 - Food & Beverage Operations Manager

  • Contract Type: Full Time | Permanent
  • Function: Food and Beverage
  • Closing Date:
  • Location: Dubai, U.A.E.

Building Fun

Join the team of the first LEGOLAND® Park in the Middle East and help us create amazing experiences for families from around the world. At LEGOLAND® Dubai we rely everyday on our Model Citizens (employees) in meeting our ultimate goal of bringing the LEGO® values of creativity, imagination, learning, quality and fun to life and deliver truly memorable experiences to our guests.

With over 40 interactive rides, live shows and attractions you will be able to find a diverse range of career opportunities in one of the most unique and stimulating work environments you could imagine.

Come and work where work is PLAY. At LEGOLAND® we make every child a HERO!

Play Your Part

The job holder will ensure: –

The delivery of the highest operational and service standards in all Commercial outlets to maximize revenue, profit and guest satisfaction whilst complying with all required health and safety, hygiene and food safety regulations.

Oversees and coordinates the overall efforts of the Commercial department.

The development and delivery of the Commercial strategy in conjunction with the Head of Commercial.

Develop and drive a department lead culture on exceptional guest experience, achieving and exceeding all Commercial KPI targets.

Implement a strategic Commercial offering and promotions to ensure the department achieve the budget revenue and profit target.

Apply high street Restaurant marketing approaches (within the context of the LEGOLAND PARK brand) to ensure revenue maximization and robust cost management systems to convert to profit). 

Main Responsibilities

Business Impact/ Results: Manage several Commercial outlets against the budget, applying management processes to pro-actively adjust cost performance in light of revenue projections to manage profit. Create clear lines of budget responsibility for each /Supervisor/ Team Leader and ensure budget holders are suitably trained to manage these responsibilities. Measure and maintain high operational standards daily taking appropriate action to rectify identified poor standards.

Lead and motivate your team with suitable mechanics to maximise revenue opportunities through up-selling.

Deliver guest satisfaction targets through exceptional unit standards, maximum product availability and ensure the team genuinely exceed customer expectations.  Actions and processes to be in place to ensure that the requirements and feedback of the guest are actively sought, taken on board and acted upon.

Build promotion plan in conjunction with the Head of Commercial to ensure sales are maximized through the COMMERCIAL operation. Control and co-ordinate stock holding policy to ensure optimum use of working capital.  Set specific stock levels, ensuring adequate monitoring procedures are in place.

Perform shifts as required and as a  Department Manager at weekends ensure that the daily operation of the park is geared to meet the guests and employees needs. 

Creativity: Annually review and identify new ventures that will add additional value to the Resort. Regularly review performance of established ventures measuring against pre-set KPI’s. Continue to aid development of LEGOLAND and Merlin brand values and embed into the work practices and the culture of the department.

Works closely with the Head of Commercial to ensure menus are selected for the coming season are as per group strategy and that they reflect our core market / age profile. Leads in conjunction with the Head of Commercial development of new Commercial streams, working with other departments across the park, to define and create new Commercially  profitable revenue opportunities.

Communication: Manage and oversee the day to day operational challenges within the Commercial department through a strong and empowered management competency level, commitment, drive, energy and postive approach.

Demonstrate and promote Merlin values to all colleagues.

Measure and maintain high operational standards on a daily basis taking appropriate action to rectify identified poor standards.

Decision Making & Autonomy: Adopt and apply relevant margin reporting tools and information to allow area to meet its margin % expectations, including regular stock-takes and suitable promotional techniques. Develop trading partnerships which can lead to consumer/trade promotional opportunities and facilitate meetings and introductions as appropriate. Ensure the COMMERCIAL department in conjunction with the Head of Commercial has a clear and logical strategy, updated annually and aligned behind the LEGOLAND brand.

Applied Knowledge & Specialist Skills: Apply latest high street / industry standards to ensure the products/food offering we sell are appealing in the context of the the external marketplace. Align the COMMERCIAL strategic plan and in conjunction with the group teams, create a long-term development plan for the COMMERCIAL  function, incorporating sales trends and expectations, customer feedback and relevant financial return expectations.

Work closely with Marketing team to ensure all COMMERCIAL units are adhering to brand standards on signage and products.

Managing Resources: Develop all staff and team leaders through regular performance reviews, action planning, and encouragement and on the job coaching. Ensure employee development initiatives are in place and that these are regularly monitored. Ensure all employees in the department have objectives and appraisals completed annually. Support the Talent Management and Personal Development Plan programmers.

Drive customer service training instilling a best practice culture amongst employees ensuring employees are accountable for their actions.  Ensure training programs result in sustained improvement in service and operational standards across all outlets, working with the park Training & Development team. Improve Staff satisfaction scores where possible on employee satisfaction, leadership capabilities, understanding of job and responsibility, teamwork and working environment.

Complexity & Problem Solving: Align the COMMERCIAL strategic plan and in conjunction with the group teams, create a long-term development plan for the COMMERCIAL function, incorporating sales trends and expectations, customer feedback and relevant financial return expectations. Build a promotion plan to ensure sales are maximized through the COMMERCIAL operation.

Health & Safety

Managers/Supervisors are responsible for all aspects of Health, Safety & Security within their department, in line with the Group Policy (HS001). They must ensure that risk assessments have been carried out, that safe working procedures are in place for all work activities and that all employees under their management are aware of the Group Health, Safety and Security Policy and their obligations under it. They must ensure that safe working practices are monitored, and that risk assessments and procedures are reviewed regularly. Where incidents do occur, they must ensure that they are investigated appropriately and that where necessary, corrective action is taken to ensure that such incidents are not repeated

Are You a Star?

Required Qualifications:

A Secondary education (or equivalent education and experience) is required.  A college degree is preferred

Required Experience:

Requires at least 5 years of practical Commercial service leadership experience, preferably in a themed environment.  Must be customer-service focused and understand customer expectations.  Knowledge in Commercial and culinary design is desired.  Must possess strong communication skills, both in a verbal and written format.  Effective organizational and problem-solving skills with the ability to make quick decisions required. Ability to work as part of a team and to develop others within the team structure required.

Job-Specific Skills:

  • Advanced communication skills, written and verbal required. Being able to use written and spoken skills to explain tasks and give resoning and directions effectively.
  • Strong Leadership to motivate and engage with team members and management
  • Problem Solving and solutions; Guests, Suppliers, Internal
  • Management Skills; Costs, Schedules, Team Deployemnt
  • Proactive; ability to plan in advance and implement structured appraoches to planning
  • Attention to Detail; Food Standards, costs, safety and team development
  • Excellent Customer Service skills and the ability to manage guests relations
  • Interpersonal skills and the ability to work with a diverse team of assistants, team leaders, cooks, managers, servers and senior members of the resort management team.
  • Able to understand a detailed P&L and implement changes to support growth
  • Team Player
  • Excellent organizational skills
  • Ability to set prices based on cost analysis and trend data
  • Dependability
  • Time management
  • Have a good understanding of inventory management systems Customer Service
  • Financial Understanding of the business
  • Self-Motivated

Additional Experience:

  • Ability to stand for prolonged periods of time.

  • Intermittent and prolonged standing and walking to move about the park site and to interact with guests and other employees.
  • Ability to lift and move up to 12kg, and in some cases to do so repetitively.
  • Ability to lift and move up to 12kg over your head occasionally
  • Various inside and outside locations with varying temperatures and floor surfaces.
  • Must be willing to work flexible hours, including evenings, weekends and holidays to support park operations.
  • Must conform to park wardrobe and grooming guidelines.


The Best Part of The Story


We offer a competitive salary and benefits package which includes; comprehensive medical coverage, life and accident insurance and other generous allowances.

We also care about your career development supported by Learning opportunities for those seeking a long-term future in the Company.

By applying to this vacancy, you agree to our Terms & Conditions.